MISINTERPRETED
in the Media
The 2026 book, which names Misinterpretation Risk™ as the latest threat facing businesses in this era of AI search, has been covered in 197 media reports including:
Featured National Coverage
Major financial intelligence outlets analyzing Misinterpretation Risk™ and algorithmic brand exposure in enterprise search.
STEERus Identifies Misinterpretation Risk Category in Age of AI
Exploration of how machine learning models misread enterprise signals and how executive teams must respond.
STEERus Identifies Misinterpretation Risk as a New Category of Business Risk
Institutional investor syndicate analysis on enterprise vulnerability in synthetic language generation algorithms.
STEERus Identifies Misinterpretation Risk: New Category in Age of AI
Financial press release wire tracking the immediate implications for B2B brands losing clients to generative search errors.
STEERus Identifies Misinterpretation Risk as a New Category of Risk
The foundational announcement disseminated to over 4,000 publishing endpoints, establishing the 2026 framework.
Loralyn Mears in the Media: Interviews & Appearances
Below, a partial list of interviews, contributed commentary, and select appearances.
SEP 2026
24
Verizon Small Business Digital Ready
Stop Using AI Like an Amateur!
Comprehensive interactive workshop on professionalizing prompt governance and enterprise data hygiene for growing companies.
AUG 2026
20
Verizon Small Business Digital Ready (NGLCCNY)
Why AI Isn’t Getting You More Clients (And What Actually Does)
Exposing the client acquisition trap: identifying disconnects when generative models create volume without conversion signal.
JUL 2026
28
New Jersey Small Business Development Center (NJSBDC)
AI for Small Business (Track 2 Solo Speaker)
Inaugural conference at TCNJ & Middlesex College in Edison, delivering direct frameworks on AI operationalization.
JUL 2026
30
Hudson County Office of Business Opportunity
How to Win More Government Contracts
Demystifying the procurement lifecycle, institutional compliance, and bidding precision for regional enterprises.
JUL 2026
Digital Niche Agency (DNA) Podcast
Mastering AI for Brand Visibility
Deep dive interview on brand architecture, neural search indexing, and avoiding algorithmic erasure.
JUL 2026
20
Verizon Small Business Digital Ready (NGLCCNY)
Steps Needed for Your Brand to Become More Visible Online
Digital Glow-Up: The technical and content steps required to ensure modern AI crawlers correctly parse your products and credentials.
JUN 2026
08
Verizon Small Business Digital Ready (NGLCCNY)
Unlocking Government Contracts: All About RFPs
Translating capabilities into competitive public sector proposals, scoring models, and RFP response governance.
MAR 2026
ProcurementCon 2026
Are There Grants Out There?
Strategic navigation of state, federal, and institutional grant funding programs for technology and enterprise growth.
APR 2025
14
SHRM HR Virginia - DC Annual Conference
Weathering the Storm: How to Navigate Choppy Waters When the Ship Hits the Fan
Crisis leadership and high-stakes communication protocols for institutional HR leaders facing rapid disruption.
APR 2024
23
SHRM HR Virginia - DC Annual Conference
The Olympic Challenge of Leading in 2024
Institutional executive agility, stamina, and team enablement under modern post-pandemic workplace strains.